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— SERVICES

Four ways we help
developers sell better.

Attic Salt is a real estate branding and marketing agency in Mumbai. We work with developers across Mumbai, Thane and Navi Mumbai on everything from a project's name to the website that sells it. Pick the one closest to what you need — most engagements end up spanning two or three.

01

Project Launch / Campaign

Naming, positioning, identity, site branding, brochures and channel partner kits — everything a project needs to reach the market with a clear point of view.

  • Project naming & positioning
  • Brand identity
  • Launch campaign
  • Site branding & hoardings
  • Brochure & CP kit
Explore Project Launch →
02

Corporate Branding

A new identity, or a rebrand of one that no longer reflects the developer you have become. Two pathways: build from scratch, or refresh what exists.

  • Corporate identity
  • Rebrand & refresh
  • Brand guidelines
  • Stationery & collateral
  • Brand audit
Explore Corporate Branding →
03

Web Design

Developer corporate websites, project microsites and campaign landing pages — built for how Indian buyers actually browse, decide and enquire.

  • Corporate websites
  • Project microsites
  • Campaign landing pages
  • Conversion strategy
  • Copy & content
Explore Web Design →
04

Creative Retainer

Brand, project and social media creative on an ongoing monthly basis — for developers with a live pipeline and a constant need for output.

  • Social media creative
  • Campaign adaptations
  • Print & digital collateral
  • Monthly planning
  • Priority turnaround
Explore Creative Retainer →

Recent work

Every service below has produced work you can look at.

Worth reading first

Thinking that shapes the work

Project Launch Mar 2026

The Real Estate Launch Checklist

What actually belongs in a launch plan.

5 min read
Project Launch Apr 2026

Why Most Luxury Project Names Fail

Naming is positioning, not decoration.

6 min read
Project Launch Jul 2026

The Channel Partner Kit Nobody Reads

Making CPs actually sell your project.

6 min read

All Perspectives

Let’s work together

If you have a project coming up, or would simply like to talk about what we can do for you, let’s talk!